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Cao-Nguyen Phan

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Featured publications

Unveiling the Influence of Altruism on Price Judgment
· 2025 · DOI
Exploring User Experiences with Local Online Travel Agency Platforms: Evidence from Vietnam
Tourism, hospitality & event management · 2026 · DOI
Regional Linkage Mechanisms in Developing Specialized Tourism Product Systems: Evidence from the Mekong Delta, Vietnam
Tourism, hospitality & event management · 2026 · DOI

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Cao-Nguyen PhanVietnam National University Ho Chi Minh City
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