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Hai‐Ninh Do

Researcher Profile 6/10
University of Economics Ho Chi Minh City · Business Administration
23 publications · 429 citations · h-index 8
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Information

An h-index of 8 places this researcher in Business Administration, within the top 10% of 2,078 profiles in this field in our directory.

Featured publications

Effects of mobile augmented reality apps on impulse buying behavior: An investigation in the tourism field206 citations
Heliyon · 2020 · DOI
3How do constructivism learning environments generate better motivation and learning strategies? The Design Science Approach71 citations
Heliyon · 2023 · DOI
Digitalization strategy adoption: The roles of key stakeholders, big data organizational culture, and leader commitment57 citations
International Journal of Hospitality Management · 2023 · DOI
An investigation of Generation Z's Intention to use Electronic Wallet in Vietnam22 citations
Journal of Distribution Science · 2020 · DOI
Anti-Brand Activism in the Collectivist Orientation: The Case of Online-Consumers-Run Communities16 citations
Journal of Promotion Management · 2024 · DOI
The “e-Wallet Generation”: How Barriers and Promoting Factors Influence Intention to Use14 citations
The Review of Socionetwork Strategies · 2021 · DOI
Unveiling the role of sustainability practices, co‐innovation and entrepreneurial orientation on SMEs performance: An empirical study in developing country10 citations
Business Strategy & Development · 2024 · DOI
Unveiling the impact of technological innovation and SMEs resilience: the moderating role of firms' social sustainability orientation8 citations
European Journal of Innovation Management · 2024 · DOI
Improving Business Performance For SMEs: The Power Of Co-Innovation, And Business Networks Resilience In The Covid-19 Pandemic6 citations
International Journal of Electronic Commerce Studies · 2024 · DOI
Building platform trust for live stream commerce: the social-technical systems perspective6 citations
Cogent Business & Management · 2025 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

Vietnam National University Ho Chi Minh City · 178 University of Economics Ho Chi Minh City · 132 Can Tho University · 92 Vietnam National University, Hanoi · 86 National Economics University · 80

These figures count profiles currently in this directory, not nationwide statistics.

Same institution — University of Economics Ho Chi Minh City

T
Tuong Le
Business Administration
M
Minh Phuoc‐Bao Tran
Economics
T
Thuy-Dzung T. Pham
Social Sciences
T
Thi Minh Chau Ly
Education
N
Ngoc Bich Hoang
Chemistry
T
Tuyet Hue Tran
Information Technology

Same field Business Administration

H
Hung Phan Huu
University of Medicine and
H
Hien Vo
Foreign Trade University
H
Hoang Lien Son
T
Thuy Nguyen Nguyen
A
Anh Vu
Vietnam Academy of Science
P
Pham Thanh Sang
Ho Chi Minh City Universit
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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Hai‐Ninh DoUniversity of Economics Ho Chi Minh City
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