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Ho Trong Nghia

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Featured publications

Shopping value, trust, and online shopping well-being: a duality approach51 citations
Marketing Intelligence & Planning · 2020 · DOI
A dual process on shopping well-being across shopping contexts: the role of shopping values and impulse buying40 citations
Asia Pacific Journal of Marketing and Logistics · 2021 · DOI
The relationship between satisfaction, trust and repurchase intention: examining the moderating role of word of mouth4 citations
PROCEEDINGS · 2020 · DOI

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Ho Trong NghiaUniversity of Economics Ho Chi Minh City
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