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Hoang Ngoc Hien

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Featured publications

Decoding smart tech's influence on tourist experience quality4 citations
Asian Journal of Business Research · 2024 · DOI
Decoding smart tech's influence on tourist experience quality4 citations
Asian Journal of Business Research · 2024 · DOI
Smart Apps, Smart Destination Images, and Tourists’ Behavioral Intention Toward a Destination
· 2025 · DOI
Invisible Kitchens, Visible Values: Understanding Consumer Trust and Boundary Formation in Digital Food Experiences
Journal of Consumer Behaviour · 2026 · DOI

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

These figures count profiles currently in this directory, not nationwide statistics.

The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Hoang Ngoc HienHo Chi Minh City University of Industry and Trade
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