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Huong Bui

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Featured publications

Fast Fashion Store Image, Customer Satisfaction and Loyalty on the Young Vietnamese Perspective6 citations
International Journal of Systems and Service-Oriented Engineering · 2019 · DOI
Vietnamese researchers’ knowledge, attitudes, and practices regarding open access publishing: a cross-sectional study1 citations
Science Editing · 2025 · DOI
Business plan for establishing an auto car-washing service in Hanoi, Vietnam
· 2015
Effects of Country – of - Origin on Customer’s Buying Intention: A case study of the Vietnamese market
Osuva (University of Vaasa) · 2018

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Huong BuiVietnam National University, Hanoi
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