Huong-Linh Le

Researcher Profile 6/10

Vietnam National University, Hanoi · Business Administration

6 publications · 47 citations · h-index 3

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Information

🏛️Affiliation: Vietnam National University, Hanoi
🔬Field: Business Administration
🆔ORCID: 0000-0003-3249-2831
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Featured publications

Digital capability and creative capability to boost firm performance and formulate differentiated CSR-based strategy38 citations
Heliyon · 2023 · DOI

Revisiting the Energy-Saving Behavior of Hotel Guests: An Integrated Model of TPB and NAM in Vietnam5 citations
Tourism and Hospitality · 2025 · DOI

Impact of Ethical Marketing Practices and Health Consciousness on Cosmetics Consumer Attitude and Purchase Intention: Evidence from Vietnam3 citations
International Review of Management and Marketing · 2024 · DOI

Corporate Social Responsibility Practices Toward Promoting Environmental Sustainability: Case Studies in Vietnam1 citations
World sustainability series · 2025 · DOI

Exploring Stakeholder Value Through Mindful Marketing: The Case Of Health And Wellness Sector
Advances in economics, business and management research/Advances in Economics, Business and Management Research · 2025 · DOI

Impact of Artificial Intelligence on Brand Equity: Primary Schools of Thought and Future Research Directions
IFIP advances in information and communication technology · 2026 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field: