Huong Xuan Ho

Researcher Profile 6/10

University of Economics Ho Chi Minh City · Business Administration

19 publications · 240 citations · h-index 8

Information

🏛️Affiliation: University of Economics Ho Chi Minh City
🔬Field: Business Administration
🆔ORCID: 0000-0002-1044-6407
✍️Profile incomplete — add information

An h-index of 8 places this researcher in Business Administration, within the top 10% of 2,078 profiles in this field in our directory.

Featured publications

Customer engagement in the context of retail mobile apps: A contingency model integrating spatial presence experience and its drivers58 citations
Journal of Retailing and Consumer Services · 2022 · DOI

The Behavioral Consequences of Regret, Anger, and Frustration in Service Settings46 citations
Journal of Global Marketing · 2019 · DOI

Receptivity of Governmental Communication and Its Effectiveness During COVID-19 Pandemic Emergency in Vietnam: A Qualitative Study45 citations
Global Journal of Flexible Systems Management · 2021 · DOI

Benevolent leadership and organizational citizenship behaviors in a higher education context: a moderated mediation model25 citations
Personnel Review · 2022 · DOI

Analysis of Factors Influencing Credit Access of Vietnamese Informal Labors in the Time of COVID-19 Pandemic17 citations
Economies · 2021 · DOI

Investigating the relationship between benevolent leadership and the organizational citizenship behaviour of academic staff: The mediating role of leader-member exchange17 citations
Management in Education · 2020 · DOI

Dataset for cognition processes, motivations, spatial presence experience, and customer engagement in retail mobile apps13 citations
Data in Brief · 2022 · DOI

Human resource management practices in higher education: a literature review using co-word analysis10 citations
International Journal of Management in Education · 2021 · DOI

Fostering sustainable supply chain performance: a mixed-method approach of the moderated mediation model involving learning orientation, innovation, agility, and environmental complexity4 citations
Supply Chain Management An International Journal · 2025 · DOI

Evaluate Factors Affecting Night-Time Economy Development: Evidence from Rural Ninh Binh, Vietnam in the Context of Sustainable Tourism Strategy3 citations
International Journal of Sustainable Development and Planning · 2025 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

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