Loi Duc Nguyen

Researcher Profile 5/10

Banking Academy of Vietnam · Business Administration

5 publications · 8 citations · h-index 2

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🏛️Affiliation: Banking Academy of Vietnam
🔬Field: Business Administration
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Featured publications

Values and perceptions of customers on behavioral intentions in hard adventure tourism in the Mountain and rural areas: a comparison between Asian and Western tourists5 citations
Cogent Business & Management · 2024 · DOI

Ecotourism Choice Drivers: Role of Green Marketing, Green Innovation, and Receptivity to Green Communication3 citations
Journal of Human Earth and Future · 2025 · DOI

Integration of CSR and travelers’ ascription of responsibility toward electric ride-hailing continuous intention in Vietnam
Journal of Business Management and Economic Development · 2025 · DOI

How user-generated content benefits drive information adoption and purchase intentions of youth toward startup brands: Evidence from saturated markets in an emerging Asian country
SSRN Electronic Journal · 2025 · DOI

Entrepreneurial decisions to become affiliate marketing partners: Role of rewards and motivation
Ho Chi Minh City Open University Journal of Science- Economics and Business Administration · 2025 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field: