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Mai Anh Vu
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Information
- 🏛️Affiliation: Hong Duc University
- 🔬Field: Business Administration
- ✍️Profile incomplete — add information
Featured publications
IS THE BALANCED SCORECARD USEFUL IN A COMPETITIVE INDUSTRY? : Using Tesco PLC as a case study in the UK grocery retail industry.2 citations
· 2016
· 2016
The Factors Affecting Employee Commitment to Restaurants in Thanh Hoa City: Application of the PLS-SEM Model
Social science and human research bulletin. · 2025 · DOI
Social science and human research bulletin. · 2025 · DOI
Research On Factors Affecting Gen Z’s Intention to Buy Made-In-Vietnam Cosmetics: The Role of Social Media Marketing
International Journal of Religion · 2024 · DOI
International Journal of Religion · 2024 · DOI
About the field of Business Administration
Common research topics in this field:
Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour
Institutions with the most researchers in this field:
Vietnam National University Ho Chi Minh City · 178
University of Economics Ho Chi Minh City · 132
Can Tho University · 92
Vietnam National University, Hanoi · 86
National Economics University · 80
These figures count profiles currently in this directory, not nationwide statistics.
Same institution — Hong Duc University
Same field Business Administration
The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗
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