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Mai Thi Thu Le

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An h-index of 6 places this researcher in Business Administration, within the top 25% of 2,078 profiles in this field in our directory.

Featured publications

Happiness and pro-environmental consumption behaviors70 citations
Journal of Economics and Development · 2022 · DOI
Intrinsic motivation for reducing single-use plastics: The compensation effects of basic psychological needs36 citations
Resources Conservation and Recycling · 2022 · DOI
E-government service quality, perceived value, satisfaction, and loyalty: evidence from a newly emerging country33 citations
Journal of Public Policy · 2023 · DOI
The synergistic impact of motivations on sustained pro-environmental consumer behaviors: an empirical evidence for single-use plastic products29 citations
Asia Pacific Journal of Marketing and Logistics · 2021 · DOI
From environmental values to pro-environmental consumption behaviors: the moderating role of environmental information27 citations
Current Psychology · 2023 · DOI
Viewing advertisements in social networks: the attitude-intention inconsistency revisited10 citations
Online Information Review · 2023 · DOI
Encouraging pro-environmental consumption behaviour amongst Gen-Y consumers: right messages to different consumers?6 citations
Asia-Pacific Journal of Business Administration · 2022 · DOI
Opportunity recognition ability for entrepreneurs from the affective perspective: how and when?5 citations
Journal of Entrepreneurship in Emerging Economies · 2023 · DOI
Key leaders' sustainable decision making: The roles of key leaders' sustainability mindset5 citations
Business Strategy & Development · 2023 · DOI
What matters in the linkage between value orientations and usage behavior of electric ride hailing service?4 citations
Asia Pacific Journal of Marketing and Logistics · 2024 · DOI

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

These figures count profiles currently in this directory, not nationwide statistics.

The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Mai Thi Thu LeNational Economics University
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