Ngoc Bao Mai Pham

Researcher Profile 4/10

University of Economics Ho Chi Minh City · Business Administration

4 publications

This is my profile

Information

🏛️Affiliation: University of Economics Ho Chi Minh City
🔬Field: Business Administration
✍️Profile incomplete — add information

Featured publications

From transparency to identity: how blockchain-enabled signals shape symbolic meanings and willingness to pay a premium in sustainable fashion
Journal of Asia Business Studies · 2026 · DOI

From ethical algorithms to sustainable actions: Responsible AI recommendation signals in green consumer decision-making
Asian Journal of Business Ethics · 2026 · DOI

Harnessing AI for CSR Communication: Leveraging Credibility and Social Presence to Drive Responsible Consumption
Business Strategy & Development · 2026 · DOI

The Impact of Workplace Bullying, Emotional Exhaustion and Job Satisfaction on Job Performance
Journal of Development and Integration · 2026 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field: