Nguyen Phong Nguyen

Researcher Profile 6/10

University of Economics Ho Chi Minh City · Business Administration

92 publications · 4,040 citations · h-index 36

Information

🏛️Affiliation: University of Economics Ho Chi Minh City
🔬Field: Business Administration
🆔ORCID: 0000-0002-9724-8939
✍️Profile incomplete — add information

An h-index of 36 places this researcher in Business Administration, within the top 5% of 2,078 profiles in this field in our directory.

Featured publications

Digital transformation in financial services provision: a Nigerian perspective to the adoption of chatbot241 citations
Journal of Enterprising Communities People and Places in the Global Economy · 2021 · DOI

Emerging-market consumers’ interactions with banking chatbots226 citations
Telematics and Informatics · 2021 · DOI

Managers' understanding of artificial intelligence in relation to marketing financial services: insights from a cross-country study224 citations
International Journal of Bank Marketing · 2021 · DOI

Ethical leadership, corporate social responsibility, firm reputation, and firm performance: A serial mediation model174 citations
Heliyon · 2021 · DOI

How does hotel employees’ satisfaction with the organization’s COVID-19 responses affect job insecurity and job performance?161 citations
Journal of Sustainable Tourism · 2020 · DOI

The dark side of FinTech in financial services: a qualitative enquiry into FinTech developers’ perspective125 citations
International Journal of Bank Marketing · 2023 · DOI

Stakeholder pressure for eco‐friendly practices, international orientation, and eco‐innovation: A study of small and medium‐sized enterprises in Vietnam121 citations
Corporate Social Responsibility and Environmental Management · 2021 · DOI

Financial services experience and consumption in Nigeria117 citations
Journal of Services Marketing · 2021 · DOI

Marketing bank services to financially vulnerable customers: evidence from an emerging economy106 citations
International Journal of Bank Marketing · 2021 · DOI

COVID-19, frontline hotel employees’ perceived job insecurity and emotional exhaustion: Does trade union support matter?106 citations
Journal of Sustainable Tourism · 2021 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

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