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Nguyen Thi Huong Ly

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Featured publications

The mediating effect of brand image on the relationship between E-WOM and purchase intention: the case study of FOREO skin-care devices3 citations
Cogent Business & Management · 2025 · DOI
EWOM and purchase intention: A brief look at the last decade by Bibliometrics1 citations
International Journal of Research in Marketing Management and Sales · 2023 · DOI
IMPROVING FANET PERFORMANCE IN SEARCH SEARCH APPLICATIONS: MOBILITY MODEL PARAMETERS AND IMPLEMENTATION STRATEGY
· 2023 · DOI
Effects of forest structure on woody plant diversity in an evergreen broadleaved forest in Cao Bang province
Journal of Forestry Science and Technology · 2023 · DOI
Exploring the Interaction Between eWOM Information Characteristics and Purchase Intention on Tiktok
Springer proceedings in business and economics · 2025 · DOI

About the field of Psychology

Common research topics in this field:

Technology Adoption and User BehaviourJob Satisfaction and Organizational BehaviorDigital Marketing and Social MediaCustomer Service Quality and LoyaltyDementia and Cognitive Impairment ResearchConsumer Behavior in Brand Consumption and Identification

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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Nguyen Thi Huong LyVietnam National University, Hanoi
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