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Nha Nguyen

Researcher Profile 5/10
Nguyen Tat Thanh University · Business Administration
34 publications · 3,597 citations · h-index 17
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Information

An h-index of 17 places this researcher in Business Administration, within the top 5% of 2,078 profiles in this field in our directory.

Featured publications

Corporate image and corporate reputation in customers’ retention decisions in services1,062 citations
Journal of Retailing and Consumer Services · 2001 · DOI
Image and reputation of higher education institutions in students’ retention decisions469 citations
International Journal of Educational Management · 2001 · DOI
The mediating role of corporate image on customers’ retention decisions: an investigation in financial services370 citations
International Journal of Bank Marketing · 1998 · DOI
Contact personnel, physical environment and the perceived corporate image of intangible services by new clients293 citations
International Journal of Service Industry Management · 2002 · DOI
Searching for excellence in business education: an exploratory study of customer impressions of service quality268 citations
International Journal of Educational Management · 1997 · DOI
Listening to the customer’s voice: examining perceived service value among business college students196 citations
International Journal of Educational Management · 1999 · DOI
The Mediating Role of Customer Trust on Customer Loyalty168 citations
Journal of Service Science and Management · 2013 · DOI
Customers' Perceptions of Service Quality in Financial Institutions159 citations
International Journal of Bank Marketing · 1988 · DOI
Cues used by customers evaluating corporate image in service firms153 citations
International Journal of Service Industry Management · 1996 · DOI
The collective impact of service workers and servicescape on the corporate image formation134 citations
International Journal of Hospitality Management · 2005 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

Vietnam National University Ho Chi Minh City · 178 University of Economics Ho Chi Minh City · 132 Can Tho University · 92 Vietnam National University, Hanoi · 86 National Economics University · 80

These figures count profiles currently in this directory, not nationwide statistics.

Same institution — Nguyen Tat Thanh University

T
Thái Thị Tuyết Trinh
Biology
N
Nguyen Huynh Phuong Lieu
Education
T
Trung Ngo Duc
Civil Engineering
H
Ho Hoang Gia Bao
Economics
A
Anh Quoc Khuong Nguyen
Chemistry
V
Viet Tho Le
Political Science

Same field Business Administration

D
Duy Truong
Saigon Technology Universi
N
Nguyen Truong Giang
Bach Mai Hospital
D
Duc Van Mai
University of Medicine and
N
Nguyen Thi Hong Hanh
Hanoi National University
N
Ngoc Tu Bui
Vietnam National Universit
B
Binh T. Nguyen
Vietnam National Universit
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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Nha NguyenNguyen Tat Thanh University
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