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Toan Cong Tran

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Featured publications

Understanding green consumer behavior in e-commerce: a bibliometric and thematic evolution study (2000–2025)1 citations
Cleaner and Responsible Consumption · 2026 · DOI
Harnessing the power of suspense in megalive sessions: decoding mediating pathways and moderating effects through a multi-theory psychological framework
Acta Psychologica · 2026 · DOI
A bibliometric and thematic review of metaverse and reverse logistics for a sustainable circular economy
Discover Sustainability · 2026 · DOI

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Toan Cong TranIndustrial University of Ho Chi Minh City
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