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Tran Ha Minh Quan

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An h-index of 6 places this researcher in Business Administration, within the top 25% of 2,078 profiles in this field in our directory.

Featured publications

Turning brand credibility into positive word-of-mouth: integrating the signaling and social identity perspectives97 citations
Journal of Brand Management · 2018 · DOI
Impacts of crisis emotions on negative word-of-mouth and behavioural intention: evidence from a milk crisis37 citations
Journal of Product & Brand Management · 2021 · DOI
Marketers' psychological capital and performance33 citations
Asia-Pacific Journal of Business Administration · 2014 · DOI
Does Customer Experience Always Benefit Company? Examining Customers’ Epistemic Motivation and Interaction With Service Contexts20 citations
Australasian Marketing Journal (AMJ) · 2021 · DOI
Marketers’ human capital resources and job performance15 citations
Marketing Intelligence & Planning · 2017 · DOI
Retailers’ perceptions of product brand equity: an empirical study of Vietnamese independent grocers9 citations
ePublications@SCU (Southern Cross University) · 2006
The interactional effects of contextual and individual factors on work–home enrichment3 citations
Personnel Review · 2025 · DOI
Corporate social responsibility and employees’ quality of work life3 citations
Baltic Journal of Management · 2025 · DOI
Embracing paradoxes to fuel entrepreneurial intentions: The moderating role of temporal focus2 citations
Australian Journal of Management · 2025 · DOI
DOES CORPORATE SOCIAL RESPONSIBILITY ENHANCE TRUST AND QUALITY OF WORK LIFE OF WORKERS
· 2015 · DOI

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

These figures count profiles currently in this directory, not nationwide statistics.

The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Tran Ha Minh QuanUniversity of Economics Ho Chi Minh City
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