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Tran Trung Vinh

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An h-index of 13 places this researcher in Business Administration, within the top 5% of 2,078 profiles in this field in our directory.

Featured publications

Destination perceived quality, tourist satisfaction and word-of-mouth213 citations
Tourism Review · 2017 · DOI
Brand equity in a tourism destination: a case study of domestic tourists in Hoi An city, Vietnam109 citations
Tourism Review · 2019 · DOI
Job Satisfaction, Employee Loyalty and Job Performance in the Hospitality Industry: A Moderated Model93 citations
Asian Economic and Financial Review · 2020 · DOI
Linking self-congruity, perceived quality and satisfaction to brand loyalty in a tourism destination: the moderating role of visit frequency89 citations
Tourism Review · 2021 · DOI
Brand equity and customer satisfaction: a comparative analysis of international and domestic tourists in Vietnam59 citations
Journal of Product & Brand Management · 2020 · DOI
Destination social responsibility drives destination brand loyalty: a case study of domestic tourists in Danang city, Vietnam45 citations
International Journal of Tourism Cities · 2023 · DOI
The relationships among social media communication, brand equity and satisfaction in a tourism destination: the case of Danang city, Vietnam40 citations
Journal of Hospitality and Tourism Insights · 2023 · DOI
Modeling behavioral intention toward traveling in times of a health-related crisis37 citations
Journal Of Vacation Marketing · 2021 · DOI
The Relationships among Brand Equity, Brand Preference, and Purchase Intention: Empirical Evidence from the Motorbike Market in Vietnam24 citations
International Journal of Economics and Finance · 2016 · DOI
Examining the interrelationships among destination brand image, destination perceived quality, tourist satisfaction and tourist loyalty: evidence from Danang City, Vietnam20 citations
International Journal of Tourism Policy · 2017 · DOI

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

These figures count profiles currently in this directory, not nationwide statistics.

The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Tran Trung VinhDa Nang University
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