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Tri D. Le

Researcher Profile 6/10
Vietnam National University Ho Chi Minh City · Business Administration
40 publications · 635 citations · h-index 13
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An h-index of 13 places this researcher in Business Administration, within the top 5% of 2,078 profiles in this field in our directory.

Featured publications

Information sought by prospective students from social media electronic word-of-mouth during the university choice process105 citations
Journal of Higher Education Policy and Management · 2018 · DOI
Understanding high school students use of choice factors and word-of-mouth information sources in university selection81 citations
Studies in Higher Education · 2019 · DOI
Ethically minded consumer behaviour in Vietnam60 citations
Asia Pacific Journal of Marketing and Logistics · 2019 · DOI
VIETHERB: A Database for Vietnamese Herbal Species55 citations
Journal of Chemical Information and Modeling · 2018 · DOI
Attitudes toward mobile advertising: A study of mobile web display and mobile app display advertising54 citations
RMIT Research Repository (RMIT University Library) · 2014
WOM source characteristics and message quality: the receiver perspective42 citations
Marketing Intelligence & Planning · 2018 · DOI
Examining the relationship between digital content marketing perceived value and brand loyalty: Insights from Vietnam35 citations
Cogent Social Sciences · 2023 · DOI
Influence of WOM and content type on online engagement in consumption communities28 citations
Online Information Review · 2018 · DOI
Socially responsible human resources management and employee retention: The roles of shared value, relationship satisfaction, and servant leadership27 citations
Journal of Cleaner Production · 2023 · DOI
Ethically minded consumer behavior of Generation Z in Vietnam: The impact of socialization agents and environmental concern24 citations
Cogent Business & Management · 2022 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

Vietnam National University Ho Chi Minh City · 178 University of Economics Ho Chi Minh City · 132 Can Tho University · 92 Vietnam National University, Hanoi · 86 National Economics University · 80

These figures count profiles currently in this directory, not nationwide statistics.

Same institution — Vietnam National University Ho Chi Minh City

H
Hieu Xuan Nguyen
Electrical Engineering
T
Thang Truong
Pharmacy
K
Khoa Tan Truong
Information Technology
H
Hoa Van Pham
Business Administration
T
Tuc Nguyen
Biology
S
Son-Lam Vu Nguyen
Medicine and Pharmacy

Same field Business Administration

Q
Quang Ngoc Nguyen
Vinmec International Hospi
K
Khoa Nguyen
FPT University
B
Ba Van Huynh
Can Tho University
T
Thu Vu
Ho Chi Minh City Universit
T
Thi Dieu Khanh Nguyen
Hanoi National University
P
Pham Ngoc Kim Khanh
Industrial University of H
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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Tri D. LeVietnam National University Ho Chi Minh City
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