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Huong Trang Pham

Researcher Profile 6/10
RMIT Vietnam University · Business Administration
32 publications · 214 citations · h-index 6
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An h-index of 6 places this researcher in Business Administration, within the top 25% of 2,078 profiles in this field in our directory.

Featured publications

Travel Intention to Visit Tourism Destinations: A Perspective of Generation Z in Vietnam47 citations
Journal of Asian Finance Economics and Business · 2021 · DOI
Value co-creation and destination brand equity: understanding the role of social commerce information sharing43 citations
Journal of Hospitality and Tourism Insights · 2022 · DOI
Sharing Economy: Generation Z's Intention Toward Online Fashion Rental in Vietnam30 citations
Journal of Asian Finance Economics and Business · 2021 · DOI
Determinants of Social Commerce Adoption: An Empirical Study of Vietnamese Consumers27 citations
Journal of Internet Commerce · 2021 · DOI
Value co-creation in branding: A systematic review from a tourism perspective24 citations
European Journal of Tourism Research · 2022 · DOI
A Bibliometric Review of Digitalization in Tourism Supply Chains in the Context of Industry 4.010 citations
Strategic Change · 2025 · DOI
Comparative Analysis of Swine Antibody Responses following Vaccination with Live-Attenuated and Killed African Swine Fever Virus Vaccines6 citations
Vaccines · 2023 · DOI
The Big Five personality traits and co-production behaviour of Vietnamese tourists: An extension of the theory of planned behaviour5 citations
Zbornik radova Ekonomskog fakulteta u Rijeci · 2022 · DOI
Exploring the role of AR and VR in sustainable travel and conservation5 citations
Journal of Ecotourism · 2025 · DOI
The Tourism–Climate Nexus: A Conceptual Review of Their Interactions3 citations
· 2024 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

Vietnam National University Ho Chi Minh City · 178 University of Economics Ho Chi Minh City · 132 Can Tho University · 92 Vietnam National University, Hanoi · 86 National Economics University · 80

These figures count profiles currently in this directory, not nationwide statistics.

Same institution — RMIT Vietnam University

T
Tho Pham
Business Administration
T
Tony Nguyen
Medicine and Pharmacy
B
Bao Ngoc Le
Business Administration
P
Pham Cong Hiep
Education
S
Son Nguyen
Transport Engineering
C
Chuong Nguyen
Automation

Same field Business Administration

H
Hong-Nguyen Nguyen
Da Nang University
N
Nghiep Minh Tang
Can Tho University
N
Nhung Le
National Economics Univers
N
Nguyen Thi Que Nam
Vietnam National Universit
T
Thang Nam Huynh
Vietnam National Universit
H
Hoang Kim Loan
Hanoi Medical University
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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Huong Trang PhamRMIT Vietnam University
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