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Ke Tuong Nguyen
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Information
- 🏛️Affiliation: Ton Duc Thang University
- 🔬Field: Business Administration
- ✍️Profile incomplete — add information
Featured publications
Brand Recognition for long term business growth in developing countries : A case study of SMEs in Kampala, Uganda and Ho Chi Minh City, Vietnam1 citations
KTH Publication Database DiVA (KTH Royal Institute of Technology) · 2011
KTH Publication Database DiVA (KTH Royal Institute of Technology) · 2011
A new design concept of fully grouted rock bolts in underground construction1 citations
IOP Conference Series Earth and Environmental Science · 2018 · DOI
IOP Conference Series Earth and Environmental Science · 2018 · DOI
Developing a successful marketing plan for HELP JSC
Theseus (Ammattikorkeakoulujen) · 2010
Theseus (Ammattikorkeakoulujen) · 2010
About the field of Business Administration
Common research topics in this field:
Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour
Institutions with the most researchers in this field:
Vietnam National University Ho Chi Minh City · 178
University of Economics Ho Chi Minh City · 132
Can Tho University · 92
Vietnam National University, Hanoi · 86
National Economics University · 80
These figures count profiles currently in this directory, not nationwide statistics.
Same institution — Ton Duc Thang University
Same field Business Administration
The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗
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