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Long Hoang Le
Researcher Profile 6/10Link copied
Information
- 🏛️Affiliation: University of Economics Ho Chi Minh City
- 🔬Field: Business Administration
- 🆔ORCID: 0000-0001-8618-2324
- ✍️Profile incomplete — add information
An h-index of 9 places this researcher in Business Administration, within the top 10% of 2,078 profiles in this field in our directory.
Featured publications
Physician Empathy in Doctor-Patient Communication: A Systematic Review76 citations
Health Communication · 2023 · DOI
Health Communication · 2023 · DOI
Effects of negative reviews and managerial responses on consumer attitude and subsequent purchase behavior: An experimental design72 citations
Computers in Human Behavior · 2021 · DOI
Computers in Human Behavior · 2021 · DOI
Sharing health information across online platforms: A systematic review55 citations
Health Communication · 2022 · DOI
Health Communication · 2022 · DOI
The effects of brand page characteristics on customer brand engagement: moderating roles of community involvement and comedy production contents33 citations
Journal of Brand Management · 2020 · DOI
Journal of Brand Management · 2020 · DOI
What facilitate people to do charity? The impact of brand anthropomorphism, brand familiarity and brand trust on charity support intention28 citations
International Review on Public and Nonprofit Marketing · 2022 · DOI
International Review on Public and Nonprofit Marketing · 2022 · DOI
Gender discrimination in access to credit: are women-led SMEs rejected more than men-led?23 citations
Gender Technology and Development · 2018 · DOI
Gender Technology and Development · 2018 · DOI
Engagement in the Online Brand Community: Impacts of Cultural Traits15 citations
Journal of International Consumer Marketing · 2019 · DOI
Journal of International Consumer Marketing · 2019 · DOI
Understanding the relationships between B2C and C2C value co-creation in the universities: the mediating role of brand awareness15 citations
Journal of Marketing for HIGHER EDUCATION · 2021 · DOI
Journal of Marketing for HIGHER EDUCATION · 2021 · DOI
Does banking market power matter on financial stability?12 citations
Management Science Letters · 2019 · DOI
Management Science Letters · 2019 · DOI
M-Wallet Adoption in Emerging Markets: A Combination of Technological, Behavioral and Financial Aspects in a Rational Choice Model2 citations
Perspectives on Global Development and Technology · 2022 · DOI
Perspectives on Global Development and Technology · 2022 · DOI
About the field of Business Administration
Common research topics in this field:
Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour
Institutions with the most researchers in this field:
Vietnam National University Ho Chi Minh City · 178
University of Economics Ho Chi Minh City · 132
Can Tho University · 92
Vietnam National University, Hanoi · 86
National Economics University · 80
These figures count profiles currently in this directory, not nationwide statistics.
Same institution — University of Economics Ho Chi Minh City
Same field Business Administration
The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗
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Long Hoang LeUniversity of Economics Ho Chi Minh City
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