Nguyen Thi Phuong

Researcher Profile 4/10

Da Nang University · Psychology

9 publications

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🏛️Affiliation: Da Nang University
🔬Field: Psychology
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Featured publications

How Short-Form Video Creates Consumer Value: The Role of Brand Attitude in Driving Purchase Intention on E-Commerce Platform
Journal of Social Science and Human Research Studies · 2026 · DOI

UV/visible-light photocatalytic degradation of organic dyes using ZnO nanomaterials
Ministry of Science and Technology Vietnam · 2026 · DOI

How Short-Form Video Creates Consumer Value: The Role of Brand Attitude in Driving Purchase Intention on E-Commerce Platform
Journal of Social Science and Human Research Studies · 2026 · DOI

Research on Physical Assessment Criteria for Students of Class 49, Faculty of National Defense Education, Ho Chi Minh City University of Education, Vietnam
Journal of Social Science and Human Research Studies · 2026 · DOI

CHOOSE REMEMBERSHIP REMEDIES TO IMPROVE THE HAPPINESS OF FEMALE OFFICERS AND OFFICERS UNIVERSITY OF FITNESS AND SPORTS DA NANG, VIETNAM
European Journal of Physical Education and Sport Science · 2023 · DOI

TikTok Users Impulse Buying Behavior: The Role of Empathy, Perceived Usefulness and Perceived Enjoyment
Journal of Indonesian Economy and Business · 2026 · DOI

About the field of Psychology

684researchers 6,866publications 75,313citations 3.0average h-index

Common research topics in this field:

Technology Adoption and User BehaviourJob Satisfaction and Organizational BehaviorDigital Marketing and Social MediaCustomer Service Quality and LoyaltyDementia and Cognitive Impairment ResearchConsumer Behavior in Brand Consumption and Identification

Institutions with the most researchers in this field: