Nguyen Thi Thu Huyen

Researcher Profile 6/10

Hanoi University of Industry · Business Administration

7 publications · 2 citations · h-index 1

This is my profile

Information

🏛️Affiliation: Hanoi University of Industry
🔬Field: Business Administration
🆔ORCID: 0009-0002-7895-2901
✍️Profile incomplete — add information

Featured publications

Organizational Culture and Employees’ Loyalty: An Emperical Research from an University Context1 citations
International Journal of Religion · 2024 · DOI

Overview of gender mainstreaming in agriculture and rural development in Vietnam1 citations
Ministry of Science and Technology Vietnam · 2023 · DOI

Research on the Factors Influencing Gen Z’s Green Consumption Intentions
· 2024 · DOI

Generative AI Marketing and Customer Citizenship Behavior: The Dual Mediation of Perceived Co-Creation Value and Trust in AI
Springer proceedings in business and economics · 2026 · DOI

Examining the Relationship between Social Responsibility and Customer Loyalty in the Banking Sector
International Journal of Advanced Multidisciplinary Research and Studies · 2025 · DOI

The Impact of Corporate Social Responsibility on Employee Engagement and Intention to Quit: A Survey of Small and Medium Enterprises in Hanoi
Springer proceedings in business and economics · 2025 · DOI

Mediating effect of university culture in the relationship between university leadership and employee behaviors
World Journal of Advanced Research and Reviews · 2024 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field: