Phuc-Thien Tran

Researcher Profile 5/10

Ho Chi Minh City University of Foreign Languages and Information Technology · Psychology

5 publications · 39 citations · h-index 4

Information

🏛️Affiliation: Ho Chi Minh City University of Foreign Languages and Information Technology
🔬Field: Psychology
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An h-index of 4 places this researcher in Psychology, within the top 25% of 684 profiles in this field in our directory.

Featured publications

Are You Ready for Tapping into the Metaverse in Higher Education? Integrated by Dual PLS-SEM and ANN Approach19 citations
Studies in computational intelligence · 2023 · DOI

From reality to virtuality: Unveiling Gen Z's purchasing behavior through virtual influencers in the metaverse9 citations
Digital Business · 2025 · DOI

The future of non-contact commerce: the role of voice payments7 citations
Journal of Financial Services Marketing · 2024 · DOI

Acceptance and use of live streaming on metaverse in Vietnam: An analysis with the UTAUT24 citations
Journal of Infrastructure Policy and Development · 2024 · DOI

Student Co-Creation Behaviour in Vietnamese Higher Education: The Role of Perceived Value and Loyalty
Journal of Management World · 2025 · DOI

About the field of Psychology

684researchers 6,866publications 75,313citations 3.0average h-index

Common research topics in this field:

Technology Adoption and User BehaviourJob Satisfaction and Organizational BehaviorDigital Marketing and Social MediaCustomer Service Quality and LoyaltyDementia and Cognitive Impairment ResearchConsumer Behavior in Brand Consumption and Identification

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