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Quynh Pham

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An h-index of 4 places this researcher in Business Administration, within the top 25% of 2,078 profiles in this field in our directory.

Featured publications

Country context, personal values and nutrition trust: Associations with perceptions of beverage healthiness in five countries in the Asia Pacific region24 citations
Food Quality and Preference · 2017 · DOI
Personal values, marketing attitudes and nutrition trust are associated with patronage of convenience food outlets in the Asia-Pacific region: a cross-sectional study18 citations
Journal of Health Population and Nutrition · 2017 · DOI
Family Food Providers’ Perceptions of the Causes of Obesity and Effectiveness of Weight Control Strategies in Five Countries in the Asia Pacific Region: A Cross-Sectional Survey11 citations
Nutrients · 2017 · DOI
Household food providers’ attitudes to the regulation of food marketing and government promotion of healthy foods in five countries in the Asia Pacific region5 citations
British Food Journal · 2018 · DOI
Middle-class household food providers' views and experiences of food marketing in Vietnam.4 citations
PubMed · 2016 · DOI
Opportunities and barriers to public health nutrition education in Vietnamese universities.4 citations
PubMed · 2017 · DOI
Middle-class food providers' experiences and views of food marketing in Vietnam1 citations
Journal of Nutrition & Intermediary Metabolism · 2014 · DOI
The Impact of Celebrity Entrepreneurship on Celebrity-Owned Brand Equity & Purchase Intention: A Cross-National Comparison1 citations
Journal of Global Marketing · 2025 · DOI
The impact of digital payments on consumer behavior of people in An Giang
Journal of Development and Integration · 2025 · DOI

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

These figures count profiles currently in this directory, not nationwide statistics.

The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Quynh PhamFPT University
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