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Thi Thu Hoai Phan
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Information
- 🏛️Affiliation: Thuongmai University
- 🔬Field: Business Administration
- ✍️Profile incomplete — add information
An h-index of 7 places this researcher in Business Administration, within the top 10% of 2,078 profiles in this field in our directory.
Featured publications
Evaluating the purchase behaviour of organic food by young consumers in an emerging market economy353 citations
Journal of Strategic Marketing · 2018 · DOI
Journal of Strategic Marketing · 2018 · DOI
Determinants influencing conservation behaviour: Perceptions of Vietnamese consumers71 citations
Journal of Consumer Behaviour · 2016 · DOI
Journal of Consumer Behaviour · 2016 · DOI
Green purchase behavior: mitigating barriers in developing countries52 citations
Strategic Direction · 2017 · DOI
Strategic Direction · 2017 · DOI
The Impact of Marketing Mix Elements on Food Buying Behavior: A Study of Supermarket Consumers in Vietnam36 citations
International Journal of Business and Management · 2015 · DOI
International Journal of Business and Management · 2015 · DOI
An Exploratory Investigation into Customer Perceived Value of Food Products in Vietnam12 citations
International Business Research · 2015 · DOI
International Business Research · 2015 · DOI
Cultural Influences on Overall Service Quality Expectations: Evidence from Vietnamese Customers11 citations
Asian Social Science · 2015 · DOI
Asian Social Science · 2015 · DOI
The Influence of Service Quality on Customer Loyalty Intentions: A Study in the Vietnam Retail Sector11 citations
Asian Social Science · 2016 · DOI
Asian Social Science · 2016 · DOI
What is a Good Journal? Perceptions of Vietnamese Early-Career and Mid-Career Researchers5 citations
Publishing Research Quarterly · 2020 · DOI
Publishing Research Quarterly · 2020 · DOI
Promoting the Purchase of Textbooks in the Vietnamese Higher Education Sector4 citations
Publishing Research Quarterly · 2017 · DOI
Publishing Research Quarterly · 2017 · DOI
About the field of Business Administration
Common research topics in this field:
Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour
Institutions with the most researchers in this field:
Vietnam National University Ho Chi Minh City · 178
University of Economics Ho Chi Minh City · 132
Can Tho University · 92
Vietnam National University, Hanoi · 86
National Economics University · 80
These figures count profiles currently in this directory, not nationwide statistics.
Same institution — Thuongmai University
Same field Business Administration
The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗
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