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Tran Thi Thu Dung

Researcher Profile 5/10
Da Nang University · Business Administration
4 publications · 88 citations · h-index 2
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Information

Featured publications

Generative AI, Why, How, and Outcomes: A User Adoption Study47 citations
AIS Transactions on Human-Computer Interaction · 2024 · DOI
Generative AI, Why, How, and Outcomes: A User Adoption Study40 citations
AIS Transactions on Human-Computer Interaction · 2017 · DOI
Trust, Satisfaction and Co-Creation - An Approach to Corporate Social Responsibility in the Hospitality Industry: A Roadmap Towards Customer Loyalty1 citations
Journal of Quality Assurance in Hospitality & Tourism · 2025 · DOI
Switching Intention of Gen Z Students in E-Learning Program
Journal of Educational and Social Research · 2024 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field:

Vietnam National University Ho Chi Minh City · 178 University of Economics Ho Chi Minh City · 132 Can Tho University · 92 Vietnam National University, Hanoi · 86 National Economics University · 80

These figures count profiles currently in this directory, not nationwide statistics.

Same institution — Da Nang University

T
Tran Thanh Quang
Civil Engineering
D
Duy‐Hai Vo
Civil Engineering
N
Nguyen Duc Thinh
Chemistry
T
The Khanh Truong
Electrical Engineering
T
Thi-Thanh-Thao Vo
Psychology
T
Thi-Xuyen Bui
Metallurgy

Same field Business Administration

D
Do Xuan Son
N
Nguyen Thi Thu Huyen
Hanoi University of Indust
A
Anh Diep Tram Huynh
Ho Chi Minh National Acade
B
Bui Huy Nhuong
National Economics Univers
A
Anh Le Tuan Truong
Pham Ngoc Thach University
N
Nguyen Minh Tuan
Hanoi Medical University
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The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗

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Tran Thi Thu DungDa Nang University
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