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Trieu Vy Lam

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Featured publications

The Role of Socio-Cultural Factors in Sustaining Economic Growth: The Mediating Effect of Perceived Marketplace Influence1 citations
Journal of Small Business Strategy · 2026 · DOI
Enhancing green sustainable growth through green innovation: the moderating role of perceived marketplace influence
Business and management · 2025 · DOI
The Role of Socio-Cultural Factors in Sustaining Economic Growth: The Mediating Effect of Perceived Marketplace Influence
Journal of Small Business Strategy · 2026 · DOI

About the field of Business Administration

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

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Trieu Vy LamTon Duc Thang University
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