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Truc Thanh Le
Researcher Profile 6/10Link copied
Information
- 🏛️Affiliation: University of Economics Ho Chi Minh City
- 🔬Field: Business Administration
- 🆔ORCID: 0000-0003-4507-0718
- ✍️Profile incomplete — add information
Featured publications
When Giving is Good for Encouraging Social Entrepreneurship17 citations
Australasian Marketing Journal (AMJ) · 2020 · DOI
Australasian Marketing Journal (AMJ) · 2020 · DOI
The Role of Perceived Entrepreneurial Passion on Creativity: A Study of Vietnamese Social Ventures10 citations
Australasian Marketing Journal (AMJ) · 2022 · DOI
Australasian Marketing Journal (AMJ) · 2022 · DOI
Effects of Product Transformation Salience on Green Brand Coolness and Green Purchase Intentions in Vietnam: Consumer Traceability Knowledge as Moderator4 citations
Business Strategy & Development · 2024 · DOI
Business Strategy & Development · 2024 · DOI
About the field of Business Administration
Common research topics in this field:
Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour
Institutions with the most researchers in this field:
Vietnam National University Ho Chi Minh City · 178
University of Economics Ho Chi Minh City · 132
Can Tho University · 92
Vietnam National University, Hanoi · 86
National Economics University · 80
These figures count profiles currently in this directory, not nationwide statistics.
Same institution — University of Economics Ho Chi Minh City
Same field Business Administration
The publication list above is compiled from the open academic database OpenAlex (CC0 licence). Compare with the source record on OpenAlex ↗
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Truc Thanh LeUniversity of Economics Ho Chi Minh City
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