Thi Minh Hien Vu

Researcher Profile 6/10

Vietnam National University, Hanoi · Business Administration

4 publications · 49 citations · h-index 3

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Information

🏛️Affiliation: Vietnam National University, Hanoi
🔬Field: Business Administration
🆔ORCID: 0000-0002-6829-4864
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Featured publications

Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach33 citations
Cogent Business & Management · 2022 · DOI

Determinants of Intention to Borrow Consumer Credit in Vietnam: Application and Extension of Technology Acceptance Model10 citations
Journal of Asian Finance Economics and Business · 2021 · DOI

The Impact of Internal Marketing on Employee Satisfaction in the Vietnamese Telecommunication Industry6 citations
Contemporary Economics · 2022 · DOI

Exploring the Impact of Omnichannel Integration Quality on Customer Experience and Customer Loyalty: Evidence From the Vietnamese Banking Industry
· 2026 · DOI

About the field of Business Administration

2,078researchers 21,569publications 251,933citations 3.1average h-index

Common research topics in this field:

Diverse Aspects of Tourism ResearchDigital Marketing and Social MediaCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User Behaviour

Institutions with the most researchers in this field: